Kids: Milo(4), Juliana (2), & Olivia(1)
University Of Houston | 2010
Bachelor of Architecture
- Adobe Creative Suite
- MS Office Suite
- HTML, PUG, CSS, SCSS, jQuery
Academy Sports + Outdoors | Dec 2014 - Present
I currently manage UX, digital design, and site-operations for Academy.com in Katy, TX. In my role I collaborate with various cross-functional stakeholders (marketing, IT, legal, store ops, etc) as well as 3rd-party vendors to ensure that we're able to provide the best experience to customers online and in-store. My primary responsibilities include:
- Identify pain points for users through moderated and unmoderated user testing, surveys, and shopping funnel analytics. I work closely with product management to ensure product team roadmaps are prioritized most beneficially to users.
- Our design process flexes based on the scope of work. We user test design solutions—from simple wireframes to hi-fidelity prototypes—and iterate based on user feedback. We work to ensure that all of our work meets WCAG AA requirements. The team uses InVision to markup and provide necessary design documentation and assets for both on-site and offshore developers. We're currently in the process of refining UI patterns and building a reusable component library to improve communication and development rework. We bookend our process with post-release user tests to further validate the success of design decisions.
- Interfacing with business stakeholders outside of the agile process to provide visibility and awareness of ongoing efforts.
- Mentor and develop team member considerations when designing for the web. Build awareness of user-centered design principles through group workshops and 1x1 coaching.
- I inherited digital design & site operations in 2018. I oversee the creation, scheduling, and maintenance of Academy.com content (marketing assets, store hours, promotional messaging, etc). We're currently transitioning from a very print-minded approach to web design in favor of a more web focused execution of marketing assets on the site.
Phunware | Apr 2014 - Dec 2014
Apple Retail | Sep 2007 - Nov 2013